Experienced Creative Lead Driving Business Through Exceptional Creative and Ensuring that Your Organization Stands Out Above the Crowd.
Hi, I’m Erik.
I am a creative professional with more than 20 years of experience in art direction, graphic design and photography. In my work, I utilize strong, clear concepts with modern, professional execution.
I love being outdoors. That passion is fueled by large amounts of coffee, fresh air and altitude. Let’s discuss what I can do for you.
Thanks for visiting my site!
I specialize in:
Graphic design
Logo design
Visual design
Copywriting
Art direction
Advertising
Digital marketing
Branding
Experience
Art Director at National Business Media
(1999 – 2022) As an art director at NBM, I specialized in design, total brand management, and effective visual communication and problem solving. I developed visual content for nationally-circulated magazines such as Hotrod & Restoration, Action Outdoor & Bike, Promowear, Printwear and Graphics Pro. I also designed advertising and marketing campaigns for both the print and web spaces (including website and mobile ads, email graphics and advertising animation). I established and maintained brand design standards, directed photo shoots – both on-location and in-studio. I effectively communicated ideas to – and collaborated with – many internal stakeholders (sales, marketing, trade show, account management and editorial teams).
Graphic Designer at National Business Media
(1996 – 1999) As a graphic designer at NBM, thriving in a fast-paced deadline-focused environment, I designed advertising and editorial content for multiple nationally-published B2B magazines. Here is where I honed my skills as both an artistic and technical illustrator, and developed an eye for photography and color correction.
Graphic Artist at MicroVoice Applications
(1992 – 1996) Designed and maintained classified advertising columns for The Boston Globe, The Los Angeles Times, The San Francisco Chronicle & Examiner and The Washington Post. Created ad campaigns from concept to print. Specialized in logo design, copywriting and creative strategy.